Oh yes, we all know those folks claiming that email is dead and that every successful is only using social media.
But you know what, this is utter bullcrap!
Email still is king. The ROI of email is 44 US dollars if I remember that correctly.
I mean seriously, that number is huge. eMail is powerful.
Social media can ban you without any warnings and if your only following is only social media, then my friend, you're screwed up!
Also let's talk about algorithms. God, you have no fucking influence on what the algo is going to do or not do.
Burying your posts? Yeah, social media does that - but your email newsletter won't do this to you.
f you create content on social media, do yourself a favor and start an email list because that list is yours.
And feel free to sign up to my newsletter for more insights.
It's free and it's fun!
Yours truly!
xoxo - Phyllis